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2002-11 UPDATE - Market Snapshots
of the WEB
August 2002. American Internet users are
happy with news and information sites, but less so with portals and search engines,
according to the American Customer Satisfaction Index (ACSI). ABCNews.com ranks
highest (74 score out of 100). Portals average 68, but Yahoo leads with 76, followed
by MSN with 72, while AOL trails at 59. Search engines also average a 68 score,
but Google tops the list with a remarkable 80.
-source: University of Michigan
2002-05 UPDATE - Market Snapshots
of the WEB
May 2002. Traffic going to search engines
continues to increase. In February thru April, Google grew 54 percent to over
34 million unique visitors per month; Yahoo grew 20% to over 38 million; MSN grew
16% to over 42 million.
-source: Jupiter Media Metrix
April 2002. Top properties on the Web
are search engines and commerce sites. Amazon has a monthly audience of over 30
million, eBay has almost 24 million, Yahoo Shopping has over 25 million. Yahoo
with its search, commerce, finance, and other features, remains the top property
overall.
-source: Nielsen/NetRatings

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