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2003-05 UPDATE - Market Snapshots
of the WEB
April 2003. The foremost showroom for
the luxury market is now the Web, ranked as most important by 44% of luxury consumers,
versus 42% editorial content, 31% newspaper ads, 28% television, and 24% magazine
ads. The $40bn garden market is rapidly evolving a luxury submarket online, closely
approaching in scale the luxury electronics market leader.
-source: Unity Marketing
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