How To Get Started With Competitive Blogging
Posted on January 14, 2008
Filed Under Services |
Get Started With Competitive Blogging
You know your company has to get started blogging, but you don’t know how to go about it, and you know for sure that you don’t have time. Relax. Hunter and Associates does it all for you, or we can help you to do it yourself. Either way you get competitive blogging with compelling content, and promotion across the Web to bring thousands of new readers. See our blogging and promotion pricing chart to understand how affordable it is, especially for the results you’ll get.
Why You Must Compete
Your potential community exists already, waiting for someone to activate it - and it could easily be your competitor.
With social media development, customers buy more, refer new customers, stay longer, engage more deeply. All of this speaks of increased profitability, and security of revenues even as markets change, because engaged customers help a company plot its course through the changes, and become even closer.
Through blogging and managed social networking we can create relationships that serve as public relations, that generate favorable review, that recruit talent, and that attract new customers and engage existing ones into deeper relationships with a company.
Why The Blog?
There are several tools available to expand your network and strengthen your community, but to run the race in today’s promotion world on the Web, your minimum requirement is a blog.
- Blog marketing forms a deeper connection between organization and reader: the nature of the medium itself establishes greater trust.
- Someone clicking on an ad is only partially convinced about the target website, but a blog reader has already passed several thresholds of relationship with the blog writer.
- Traffic from a blog is the most targeted and efficient kind of traffic, often similar in commitment to the “viral” traffic (word of mouth, personally recommended) that comes from email sent by a trusted friend recommending a website or its service.
- Blog technology is superior to anything ever deployed in the previous Web. It comes pre-built to use the social media and tags without which nothing on the Web is really visible anymore.
- The blog is simply the new website, and no great mystique should attach to the name. As one of the founding enablers of Web 2.0, it is the unchallenged, preeminent tool of choice.
If you are marketing on today’s Web without a blog your competitors with blogs will always beat you. You cannot effectively use Web 2.0 systems without a blog.
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